The African Export-Import Bank (Afreximbank) has in Cairo operationally launched the Afreximbank TRADAR Club, a prestigious member-driven network aimed at empowering international businesses and executives to transform trade and investments in Africa through trusted trade intelligence and advisory services.
According to Afreximbank, TRADAR Club, launched on December 15, 2022, will deliver innovative digital tools and networking opportunities, helping members to discover new markets; grow their business; save time; access dedicated expert support; post and respond to new business opportunities; network; meet business/trading partners; and more.
It added that TRADAR Club is anchored by Afreximbank’s Trade Intelligence Solutions Unit.
The regional investment said that the unit was conceived to address one of the key barriers to intra-African trade – the lack of comprehensive African trade and investment information.
“Afreximbank’s Trade Intelligence Solutions is an end-to-end, integrated trade intelligence offering – supporting clients that are seeking to enter new markets in Africa or expanding into the continent.
“TRADAR Club and the Trade Intelligence Solutions it champions represent the single authoritative resource and forum for trade and investment related insight on the African continent,” it said,
It described TRADAR Club as the primary gateway through which exporters, importers and investors will access curated trade intelligence and advisory services to support their market expansion decisions and network with other businesses.
It stated that TRADAR Club membership is open to global industry leaders, African and foreign businesses, intergovernmental organisations, policy makers and other influential stakeholders committed to the shared objective of unlocking growth and development in the African continent.
TRADAR Club offers four membership packages, including a free Basic membership, while the Standard, Gold and Platinum membership packages attract annual membership fees.
“The operational launch event featured a high-level panel discussion on ‘Why better African trade data is needed to deliver enhanced decision making and growth for businesses.’
“A free six-month trial membership was extended to all participants who attended the operational launch.
“Further details about TRADAR Club can be found at www.tradar.africa ,” the statement added.
GIK/APA