The “Brewing African-Americans and Africans in the Diaspora in Unity” (BAAADU) Festival scheduled for October 28-30, 2022 in Los Angeles, USA, provides a business opportunity for Africans and a platform of expression for artists.
According to the ambassador of BAAADU in Cote d’Ivoire, Grace Florentine Amenan Koffi, “BAAADU festival is an event initiated to promote the creation of link between the African-American community and Cote d’Ivoire for a better radiation of the African continent.”
The mission of BAAADU is to commemorate the historical roots and rich diversity of Africa and its diaspora. At this meeting, Florentine Koffi will say that the Ivorian diaspora, which has been extremely dynamic over the past 20 years, actively working to overcome conflict and promote unification for their country, will bring this spirit of unification to the festival.
“We offer our commitment to unifying the diaspora with the United States and other countries,” she noted, adding that this festival serves as “a platform to support and promote independent artists and those who have the courage to be creative and invest in their own dreams.”
For the promoters of this festival, the African-American diaspora is searching for its roots, but is inherently uninformed about Africa’s potential because of its upbringing, cultural habits and mentality.
This festival, which was conceptualized in May 2022, is an initiative that addresses the need to better organize the African American diaspora’s willingness to contribute to the development of African states.
Their ambition is to restore the right information, to value Africa, its wealth, its diverse cultures, its peoples and its nations. Thematic conferences, fashion shows, cultural spaces, exhibitions and craft products will furnish these days.
The objective of this festival is to create this unity in order to overcome intercultural misunderstandings and to foster a link between Afro-descendants and Africans of the continent to fight towards unity. This platform will be the channel to unify values.
In addition, an international forum of African and Afro-descendant cultures and potential is planned at this meeting which will bring together the states through their ministries of Culture, Tourism, Trade and Industry, Investment Promotion, Development and Destination Systems.
The private sector, entrepreneurs, artists and designers (fashion and design) in compartments (culture, economy, institution, tourism, innovation and project from African actors and states) will be part.
To achieve its objectives, BAAADU has established itself through representations and the appointment of ambassadors. It is represented in Cote d’Ivoire, Liberia, Cameroon, Zimbabwe, DRC, Republic of Congo, Uganda, Angola, Nigeria, Morocco, France and Canada.
AP/fss/abj/APA