The World Bank identifies decentralised solar power, low-carbon textiles, processed argan oil, and aquaculture as priority drivers for stimulating investment and employment.
In a diagnostic report published in 2026, the World Bank proposes a roadmap to strengthen private investment in Morocco, focusing on four sectors deemed strategic.
The institution estimates their combined potential at $7.4 billion (approximately €6.9 billion) and more than 166,000 jobs in the medium term.
This approach is part of a broader context in which Moroccan authorities are seeking to accelerate the private sector’scontribution to growth, particularly through export-oriented and low-carbon activities.
In this context, the institution highlights concrete mechanisms to address identified obstacles, emphasising the need to adapt the regulatory framework and improve transparency for investors.
She emphasises that achieving these objectives depends directly on operational reforms, particularly regarding market access, standardisation, and sector governance, to secure investment flows.
The first lever concerns decentralised solar energy, considered a factor in industrial competitiveness in the face of new environmental requirements in European markets.
The World Bank estimates its potential at $2.9 billion (approximately €2.7 billion), with 43,500
jobs and a cumulative reduction of 56 million tons of CO₂ over thirty years.
However, the development of this sector remains contingent on the relaxation of certain regulations, notably the cap limiting the integration of renewable energies into distribution networks.
Furthermore, low-carbon textiles appear as an industrial alternative linked to the restructuring of supply chains towards areas closer to Europe.
Morocco has a logistical advantage, but the sector’s growth now relies on technical requirements such as fiber traceability and recycling.
The lack of a clear framework for textile waste management still limits investment in this sector.
Furthermore, the valorisation of argan oil is a key issue for local industrialisation.
According to the World Bank, 93% of exports are still in raw form, which reduces value capture. The development of processed products, particularly in certified cosmetics, could generate approximately $600 million (nearly €560 million) and 17,700 jobs, subject to improvements in traceability and health standards.
Finally, marine aquaculture has an estimated potential of $1.96 billion (approximately €1.8 billion) and nearly 75,000 jobs.
Despite the identification of suitable areas by the authorities, the sector remains hampered by complex administrative procedures and uncertainties related to land ownership.
The implementation of simplified mechanisms, in particular through a single window managed by the National Agency for Aquaculture Development, is an identified lever for accelerating projects.
MK/AK/Sf/fss/as/APA